Guides & Design Notes
Practical notes on the problems that come up again and again — type that changes when a file moves between machines, slide structures that survive an editor, and the habits that separate a deck people follow from one they sit through.
You send a deck that looked right, and it arrives with different type and broken spacing. The cause is almost never the file — it is what the receiving machine does when a font is missing.
Read the guideSlide size is the one decision you cannot cleanly undo halfway through a deck. Here is how to pick correctly the first time, and what to do when the room does not match.
Read the guideA PDF freezes your deck exactly as you designed it, which is why it is the right format for sending. Most of the ways it goes wrong are avoidable.
Read the guideA fundraising deck is not a document about your company. It is an argument, delivered in a sequence the reader already recognises.
Read the guideThe hardest problem in presentation design is not making one slide look good — it is making slide forty match slide one. That is what the master is for.
Read the guideAlmost every slide is designed at arm's length on a good screen and shown across a room on a bad one. That gap is where most legibility problems live.
Read the guideNearly every oversized deck has the same cause, and it is not the number of slides. It is images stored at far higher resolution than any screen will show.
Read the guideChange nothing about your slides except the titles, and a deck that had to be presented becomes one that can be forwarded.
Read the guideEvery guide here is written against the same principles we use to build the decks in the library — editable, widescreen, and designed to survive being passed around.
